Thursday 26 March 2009

Toshiba time sculpture advert

As the visual communication industry is vastly expanding I decided to also look into other areas of design for research. As Graphic design is connected to Multimedia design I researched into some adverts that are currently being shown on television. One of my favourite ones I found is this for Toshiba produced by Grey London. This commercial is an evolution of the ''bullet time'' technique which was first made famous by The Matrix and the campaign was used to promote Toshiba's new range of products.  I think the soundtrack provided by Crystal Castles also fits well into the sequence.

 

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